Thanks to American Express for sponsoring my writing today about small businesses. American Express is presenting Small Business Saturday, a way to honor the local merchants who are the backbone of the economy, this Saturday, November 27. They’re offering statement credits to people who shop at small businesses, advertising for small-business owners, and donations to Girls Inc. for “Likes” of the Small Business Saturday page on Facebook. Join the celebration by clicking the “Like” button and then visiting the Facebook page to learn more about the program and read the terms and conditions that apply.
Austin is known for it’s free-spirit and entrepreneurial skills (that’s a nice way of saying Austin is weird and has no plans of changing). It’s a city full of bright-eyed college students, trail-blazing start-ups, and independent thinkers. Small boutiques, restaurants, and record stores are on pretty much every corner.
Since moving to Austin (It’ll be a year in January. Can you believe it? I can’t. I also can’t believe I don’t yet own a pair of cowboy boots. Disgraceful.) we’ve all but stopped eating at chain restaurants. I mean, why go to Benny’s for breakfast when 24 Diner is a short ride across town?
Why drive-thru Toxic Hell when you can get fresh tacos with handmade tortillas at Maria’s Taco Xpress?
Why would you go to Snapplebees for dinner when The Salt Lick is down the street?
Why would you have dessert at Thirty One Flavorless when Hey Cupcake trailers dot the city?
Have I made you sufficiently hungry yet? The point is that Austin (and any city, for that matter) has an entire community of small businesses that make, produce, create, and offer products and services of value that need our support. They go out of their way to please their customers and provide quality over quantity. They also employ local residents, patronize other local businesses, and enrich our communities.
Do you support your local businesses? This holiday season is a great time to start.